Craig Campbell has just released his new single, “Never Mine,” written by Craig with Jim McCormick and Jacob Rice. “Never Mine” is Campbell’s first new music in over three years, and an accompanying music video is scheduled to be shot in Florida later this month.

Craig’s most recent music release, “Good Things Come To Those Who Drink,” has gone viral by a line dance and the TikTok BottlePop Challenge. Campbell and western wear model/social media influencer Holly Stocks introduced the challenge, where fans hold two beer bottles in one hand and skillfully pop one open with the heel of their boot, and then post the video on TikTok.  You can check out the challenge here and on Campbell’s TikTok.